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Spinners of the Mainstream
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Jiggy Jaguar
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June 7th, 2009 was the date I posted a column where I talked about how internet
radio is being declared "the future is now". I talked about guys like Steve
Mills (My former PD at Rocking M Radio), brothers Ken and Chris Foley (who you
know as Kidd Chris). These are the men shouting from the roof that the "future
is now!". The folks who were DJs and now they are online. However, today I got
to thinking about Kidd Chris getting his new morning gig in (as Tom Leykis used
to call it), "Porkland". First of two things: One, I dropped a Tom Leykis
reference and two, yes I did say Kidd Chris is back on the air in Portland. I
thought about naming this column "and they're off!" or "welcome back..." or I
told you so et cetera. However I continue to be The Rush Limbaugh of internet
talk radio.
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First, Rush makes predictions that always come true and I have once again made
a prediction that has come true. The weekly rant from June 7th proclaimed these
final words... "And we will be here when all the big time guys go back to their
air chairs".
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"The future is now" crowd are saying what Kidd Chris said at one time on his net
program; everyone knows mainstream radio is dead and this stuff is the future.
You have people like my old friend Brother Ken coming out with his own version
of marketing his INTERNET stream. I have heard Adam Carrol la coming out and
saying podcasting is the future and everyone can take it anywhere. Steve Mills
(my friend in the ICT) says that this is just the 1st step in "us (internet
guys)" coming after the mainstream guys. However, with Kidd Chris going to his
new gig at "Portland's Rock Station, KUFO", doesn't that mean the "future is
not now"? I just do not understand what is going on or maybe I already do
understand what is going on here!? I told ya and guess what? Kidd is not the
first and he will not be the last.
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Next question is... who is next? Yes, a Bill Goldberg reference. Kidd Chris
was the first man to come back to his air chair and get his big pay check. Now,
don't take the last comment as me insulting Kidd, I think it's great that he has
a super agent and he is going after the paper, and get his spot. However, I
think you do not need to go out and play into the whole "future is now crowd"
and get off nice on the "everyone is leaving mainstream radio", and I am here
on the next generation of technology. However he is the first to run back when
he can get a check. Just come on and say what it is: "I am here till I get a
paying gig". He tried to raise money and sponsors and make it, but he found
out that the same thing that we all find out. No money in net radio!
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I think it's a blast that another person has found out that all internet
radio will be is just a hobby (I don't care what they say, I been here since
2000 and know and have lived the truth).
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The opinions expressed by the Jiggy Jaguar are not necessarily
reflective of those expressed by the publishers of this magazine, SRN
Mediaworks Publishing, KMA Entertainment, or any of their associated
organisations. Neither is his opinion reflective of the radio station in
Tokyo, Japan photographed with this article. You can find him here, and you can
find them there.
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