Column Chronicles: Blog success tips - Frank Cotolo on 148.ca

Blog success tips

Frank Cotolo
May 28, 2015

If you are thinking about writing a blog you had better read this blog to find out how to write a blog because millions of people write blogs that are unsuccessful and just waste digital space and do no one any good. There are ways to find an audience for a blog if you aim at a special group of people and share with them knowledge that you have attained from experience.

So, if you know nothing, don't write a blog because you have nothing to share. You don't have to read the rest of this blog, either.

First, think about what you know that you feel others would want to know. Perhaps you have a professional skill or an amateur skill. What do you do with such a skill that others may find interesting? If you cannot answer these questions, you don't have to read the rest of this blog.

Find an idea about your specialty that may interest your focus audience. If this idea includes something naughty, it's all the better. If you cannot add something naughty to an idea about your specialty that may interest your focus audience, you don't have to read the rest of this blog.

Don't try to get people outside of your focus audience to become interested in your subject, at least not by simply telling them to read it because they may enjoy it. Pay them to read and then test them about the content so you don't waste your money on liars who take the money and then don't read.

Dig deeply into your subject. Remember that being special in your area is what makes your blog valuable. Go into all levels of your topic, including stories about amazing people that have assisted in making it important. If there are no truly impressive people to write about, make up names and stories, no one will ever know you created them. As well, you may hone a talent for writing fiction, which may come in handy later in life if you run into a book publisher with your car.

Be bold when you offer opinions. Being bold shows that you are confident about your subject. No one wants to read a blog written by a wimp, unless a wimp who uses a wimp lifestyle to attract an audience interested in wimps writes that blog.

Be ruthless when you edit your blog. If you cannot edit then you shouldn't be writing a blog, so you don't have to read the rest of this blog.

Ask for feedback by posting an email address and then make sure you read the emails you receive about your blog. When you get negative emails, write back to those who sent them and write bad things about their mothers. Positive email comments should get responses from you that include at least a dozen smiling emoticons.

Don't try to be perfect with every post. You will make mistakes and hopefully they won't make you look so lame that people will return to read your blog again. Eventually, to be sure you have enough readers to call your blog successful, ask people to send you $25 so you can continue writing the blog. Be sure you use a post office box so that you are not hunted by the people who read bad things you wrote about their mothers.

Frank Cotolo can be found hosting the talk and interview programme Cotolo Chronicles. You can send him an e-mail at this address: frank@148.ca.